New Partnership: Sportsbet.io Becomes LaLiga’s Official Regional Partner
Sportsbet.io has been announced as an official regional partner of LaLiga, with both parties aiming to bring fans closer to the excitement of LaLiga matches through interactive activations and campaigns. This partnership is designed to deliver a variety of experiences, exclusive offers, prizes, and engaging content, creating more opportunities for fans to connect with LaLiga.
Shared Vision: Enhancing Fan Engagement and Innovation
Jorge de la Vega, LaLiga’s Business General Manager, commented on the partnership:
“We are thrilled to announce this partnership with Sportsbet.io, a brand that aligns with our commitment to fan engagement and innovation within sports. Together, we aim to deliver fresh and dynamic experiences that allow fans to immerse themselves in the passion and excitement that defines LaLiga.”
Reaching Global Audiences
De la Vega added that this partnership is a crucial part of LaLiga’s strategy to broaden its reach and strengthen its connection with international audiences, helping the league continue its global growth.
Sportsbet.io’s Commitment to Fan-Centric Experiences
Alex Haig, Director of Sportsbet.io, shared his enthusiasm for the collaboration:
“This partnership with LaLiga underscores our dedication to putting fans at the heart of the action. We’re committed to delivering the best possible experience, and we have exciting plans in store alongside LaLiga. Stay tuned for more.”
Strengthening Ties with Football
This collaboration with LaLiga further expands Sportsbet.io’s presence in football. Already a betting partner for Newcastle United, Sportsbet.io also became a principal partner and back-of-shorts sponsor for Hull City FC, as well as an official betting partner for the Turkish market.
LaLiga’s Broader Betting Partnerships
LaLiga has recently expanded its betting partnerships, signing deals with Luckia Gaming Group and naming SportyBet as the official betting partner of LaLiga in Africa, underlining its strategy to enhance fan engagement worldwide through strategic alliances.
Looking Ahead: A Dynamic Fan Experience
This partnership signals a new chapter in delivering enhanced, fan-centric experiences that celebrate the passion of LaLiga. Both Sportsbet.io and LaLiga aim to bring even more exciting moments to fans, promising a season filled with memorable engagement opportunities.
